IMMERSIVE EXPERIENCES
The Tour at NBC Studios
NBC planned a total makeover for their famous behind-the-scenes tour. The grand finale allowed guests to “be the stars” (and, for larger groups, “be the crew”) of their own late-night show called “On Air.”
The PSS team created the experience to be scalable and able to run automatically with a minimum of 3 guests, or as many as 20. Guests produce their show and then watch the results of their efforts played back (as hilarity ensues)… and have the opportunity to download their show as a keepsake.





